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Disruptive Strategy: ‘Uncarrier’ T-Mobile vs. AT&T, VZW, and Free.fr


We’ve just published a new research paper ‘Disruptive Strategy: ‘Uncarrier’ T-Mobile vs. AT&T, VZW, and Free.fr’ T-Mobile USA’s ‘uncarrier’ strategy has delivered significant net additions, but is it a good strategy - and is the disruption promised by Softbank CEO Masayoshi Son already underway? We compare it to Free Mobile’s disruptive approach in France, and the results of its competitors’ responses.

You can read an excerpt of the report here We’ll be looking further at telecom disruption at OnFuture Arabia (10-12 November) and Digital Asia (2-4 November) 2014. Email contact@telco2.net or call +44 207 247 5003 to find out more.

Extract chart from report:

The duopolists hold a lead but a new challenger arises.png

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