Mobile Entertainment & Advertising - London & NYC events

We're delighted to be collaborating with the GSMA on two linked events covering telco's role in Entertainment & Advertising: a European-focused workshop in London on 29th March (part of the Telco 2.0 Industry Brainstorm) and a N.American-focused event in New York City (The Mobile Entertainment & Advertising Summit) on 30th March, details here.

This builds on a major research programme we've been running with GSMA, (described in a previous post on this blog here).

Both the London and NYC events will use our 'Mindshare' interactive approach to fully engage the participants, and we'll be presenting the findings from our research and analysis at both.

We are currently briefing the speakers for the European event (they include VPs from BT and Deutsche Telekom) while, in New York, speakers include VPs from CBS, Yahoo!, Vodafone, enabling vendors and a special appearance from Martin Sorrell, CEO of WPP (the world's largest advertising group, if you didn't know).

Agenda for London here, and for NYC here.

(If you would like a taster, you can get a private presentation of the research at the Telco 2.0 Meeting Room at 3GSM on Tues/Wed next week - Hall 3.1 (HS91). Just book an appointment with us.)