Telco 2.0™ Event
Telco 2.0™ Industry Brainstorm
Telco 2.0™ speaker

Created by
STL Partners Ltd

In partnership with
GSM Association
Broadband Stakeholder Group (BSG)
TelecomTV

Based on landmark research
Telco 2.0™ Market Study
Telco 2.0™ - Telcos Role in Advertising  2.0 Report
Telco 2.0™ - Voice and Messaging 2.0 Report
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Telco 2.0™ Executive Brainstorm

Agenda

Creating Propositions for High Value Segments of the Digital Youth market?

18th October, The Guoman Tower Hotel, London, 0830 - 1630

Using the ‘Mindshare’ interactive process this Summit is made up of short, specially prepared ‘stimulus presentations’, interactive audience feedback via collaborative technology, votes on key topics, in-depth panel discussions and supported by expert ‘analysts-in-residence’ to process feedback in real time. Additional networking will take place in an exhibition area.

Facilitator: Chris Barraclough, Managing Director, STL Partners, Co-Founder Telco 2.0™ Initiative

Analyst-in-residence: Norman Lewis, Chief Strategy Officer, Wireless Grids Corporation, USA and ex-Director of Technology Research, Orange

Current list of speakers here.

0845 Welcome - Agenda, Process, Introductions

Chris Barraclough, Managing Director, STL Partners - Output from Telco 2.0 Brainstorm in March. Latest market developments since then. Introduction to the Telco 2.0™ ‘Business Model Framework’ and methodology

0930 Understanding the Student/Young Adult Market

What do they do, and what do they want? What’s not being fulfilled by service providers today?

Stimulus Speakers and Panelists:

The ‘Pyjama Generation’ and How to Monetise it - JP Rangaswami, CIO & President, BT Global Services

What could the Service Opportunity Really look like - Lessons from the USA? - Raju Rishi, COO and Co-Founder, Rave Wireless

The Practicalities of Delivering Multiple Services to Students - Peter Miles, CEO, SubTV

Interactive ‘Mindshare’ Debate with Audience

1100 Break

1130 New Opportunities and How to Address Them

Social Networking, Mobile Internet, Mobile Advertising, Mobile Music, User-Generated Content: Understanding the End-User and Creating User Experiences that Sell

Stimulus Speakers and Panelists:

The Opportunity from Social Networking - Martin Duval, Director of Social Networking and Entertainment, Orange FT-Group

Understanding End-User Attitudes, Lessons from the ‘Worldwide Lab - Liza Noonan, European Strategic Marketing Manager, Alcatel-Lucent

How are Students/Young Adults using ICT equipment today, How will they in the future? - Dawn Nafus, Research Anthropologist, Intel Labs

Interactive ‘Mindshare’ Debate with Audience

1245 Lunch

Demos of Cutting Edge New Tools/Products for the Digital Youth market

Exhibitors from Innovation Forum

1400 From ‘Yes But’ to ‘What If’? How to Exploit Telco Assets?

Leveraging Core Telco Strengths and Competences to Grow Business

Stimulus Speakers and Panelists:

Delivering Rich Cross-Platform Content to Niche Market Segments - Mike Short, VP R&D, O2 Group Technology

Industry-Wide Collaboration to drive Innovation in Personal Communications, Music, Advertising, UGC, Social Networking Services - Bill Gajda, Chief Commercial Officer, GSM Association

Femtocells, Exploiting New Access Technology - Andy Tiller, VP Marketing, ip.access

Interactive ‘Mindshare’ Debate with Audience

1515 The Way Forward – creating a New Business Models

Then: Group Brainstorm on a set of Near Term Scenarios, following the Telco 2.0 ‘Business Model Framework’ process

Interactive ‘Mindshare’ Debate with Audience

1630 Close

CONTACT US

Platinum partners

AcisionAlcatel-Lucent

CiscoIntel

Gold partners

AeponaComverseIBM

ip.accessInfospaceOgilvyOne Worldwide

OpenetPacketFront