Why the Industry Brainstorms are different
The [‘Mindshare’] approach created much better interactive discussions than other conferences I have been to. Also, due to the pre-screening, the speakers were all of a higher standard than most other conferences. Director, Major Operator.
Our ‘Mindshare’™ format and process is very different from normal conferences:
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It enables a genuine 'brainstorm' with large groups of people.
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It is a structured and facilitated process that combines short (10 mins), specially briefed stimulus presentations with group interactivity. 25% of the event time is spent in structured, interactive debate.
- The interactivity is supported by collaborative technology - wireless laptops linked together by special software that allows anonymous and simultaneous long hand input and voting - much, much more than a keypad.
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This enables large groups to clarity issues, solve problems and create new ideas together.
- Our process focuses on generating practical industry next step actions on the critical issues around success in an increasingly IP-based world. We generate over 100 pages of verbatim market data and votes at each event.
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We conduct original market analysis in advance of the event, and support the build up to the event via our blog (www.telco2.net/blog) and afterwards on our online forum.
More details of ‘Mindshare’™ process here.
The balance of presentation duration (avoiding death by PPT) and the use and quality of the [STL] analysts was excellent. Director, Major Vendor
An exceptional event. COO, Major Operator
The best event I’ve ever been to. Brand Manager, Major Operator