Telco 2.0™

Designed by:
STL Partners Ltd

Produced by:
Telvents

Supported by:
Moriana Group
EuroTelcoBlog

Gold Partner
Motorola

Sponsors
Detecon International GmbH
Intel
LogicaCMG Telecoms
Lucent Technologies
Openet
Redknee
Siemens
Sybase

Co-located with
IMS Services Forum Industry Brainstorm 2006
Telco 2.0™
re-thinking the strategic role of the operator in a world of IP-based convergence

NEW! Scorecard for Managing in an IP World - Unveiled at the event

Endorsed by
Endorsed by the Broadband Services Forum
Endorsed by the Communications Research Network
Endorsed by  Disruptive Analysis
Endorsed by ETel
Endorsed by FierceVoIP
Endorsed by FierceVoIP
Endorsed by the Fixed Mobile Convergence Association
Endorsed by Fokus
Endorsed by the Mobile Marketing Association
Endorsed by the MultiService Forum
Endorsed by the SIP Center
Endorsed by the WiFi Alliance
Endorsed by the Wireless Broadband Alliance

Agenda

See Telco 2.0™ blog for context.

Day 1 | Day 2

Overview

Day One (Plenary): Opportunities and threats to profitability

Day Two (Interactive Breakouts) How to make money from…

Day 1 – 4th October,
08:30 – 18:45

07:45

Registration and coffee

08:30

Introduction/Agenda/Warm Up
Simon Torrance, CEO STL, Event facilitator

09:00

Investing in the Telecoms sector in a time of massive disruption

  • What the investment community wants from telcos over next 3-5 years?
  • What are the key opportunities and threats it wants telcos to address?
  • What are the new metrics that telcos will be measured on?
  • Why are VC’s investing heavily in WIMAX?

Stimulus Presenters:
James Enck, Telecoms Analyst, Daiwa Securities
Abdul Guefor, Managing Director, Intel Capital EMEA

Interactive Mindshare™ Debate with audience
10:15

How can Major Operators grow?

  • What are the key commercial opportunities and threats?
    • VOIP, IPTV, mTV, Content, Social Media, Internet, FMC, Retail, Wholesale, Cable, Connectivity?
  • What are the challenges in dealing with them?
  • How to affect change in the organisation to respond?

Stimulus Presenters:
Gordon Smillie, Director, group portfolio strategy, BT Plc
Rainer Deutschmann, VP Strategy Development, Deutsche Telekom

Interactive Mindshare™ Debate with audience
11:30
COFFEE
12:00

Customers of the (fast approaching) future?

  • ‘Digital kids’ – what do they do now; what will they want when they grow up?
  • How to make money out of communities and the ‘long tail’ of the market?
  • How to build a service portfolio with is ‘Telco 2.0™-compliant’?

Stimulus Presenters:
Normal Lewis, Director of Technology Research, Orange Home
Kennet Rådne, SVP, Head of Products & Services, TeliaSonera
Mitch Lazar, VP, Business Development, Connected Life, Yahoo! Europe

13:15
BUFFET LUNCH, EXHIBITION & NETWORKING
14:30

Content – Eldorado or Fool’s Gold?

  • What are the real pressures on content owners’ business models?
  • What are the mutual strengths/weaknesses of content owners/telcos?
  • What needs to change in the relationship to make partnership profitable?

Stimulus Presenters:
Ole Obermann, VP, European Digital Business Development, Sony BMG Music Entertainment
Alessandro Petazzi, Director, IPTV Marketing & Content, Fast Web
Jose Luis Alonso Talamillo, Director of Content, Telefonica Moviles

Interactive Mindshare™ Debate with audience
15:45
TEA
16:15

How to cooperate effectively with Internet Players?

  • How are consumer attitudes to ICT changing?
  • What is the internet players’ ‘SWOT’ in the comms market?
  • What not to do when partnering with Internet players?

Stimulus Presenters:
Jim Holden, Director of Global Wireless Partnerships, Google
Gordon Graylish, VP Europe, Intel Corporation

Interactive Mindshare™ Debate with audience
17:30

‘The Future’s Bright’ or ‘Telepocalypse’?

  • Fixed: Emerging business models - lessons from Scandinavia’s advanced usage patterns
  • Mobile: Emerging growth areas - Messaging, Advertising, Entertainment, Micopayments?
  • Regulation: Emerging policies – new developments at the European Commission

Stimulus Presenters:
Berit Svendsen, VP and Head of Fixed, Telenor Nordic
Bill Gajda, Chief Marketing Officer, GSMA
Ken Ducatel, Cabinet Member, European Commission

Interactive Mindshare™ Debate with audience
18:45
CLOSE & COCKTAIL RECEPTION
(with the co-located IMS Services Forum Industry Brainstorm)

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Day 2 – 5th October
08:30 - 17:30

Choice of Breakout Workgroup:

  1. Voice & Messaging 2.0 – Telephony and SMS meet Skype and Yahoo!
  2. Advertising-funded Content – Exploiting customer data and attention
  3. Broadband Connectivity – New ways of funding and pricing access
08:45 08:45 08:45
Introduction/
Agenda/Warm Up
Introduction/
Agenda/Warm Up
Introduction/
Agenda/Warm Up
09:00 09:00 09:00

What are the threats to and opportunities for growing voice and messaging revenues?

  • Where’s the unmet user or market need?
  • How to make sense of the market trends? – Presence, Community, Social Networking
  • What is the best way to respond?
  • Who’s doing the most innovative and effective things right now?

Stimulus Presenter:
Martin Geddes, Chief Analyst, STL

What are the emerging models for advertising and content?

  • What are the opportunities and threats for operators?
  • How can operators be successful? (STL hypothesis)
  • What technologies and business processes are the key enablers?

Stimulus Presenter:
Chris Barraclough,
Director, STL

How to innovate in ‘connectivity’ business models?

  • How to make sense of the market trends in End-to-End, Transport, Wholesale, Wifi, MuniNets?
  • What are the opportunities and threats?
  • Who’s doing the most innovative and effective things right now?

Stimulus Presenter:
James Enck, Analyst, EuroTelcoBlog

09:20 09:20 09:20
Interactive Mindshare™ Debate with audience Interactive Debate (supported by Collaborative Technology) Interactive Debate (supported by Collaborative Technology)
10:00 10:00 10:00

How to develop effective strategies for voice and messaging revenue growth?

  • What are the changes we can expect to the value chain?
  • How to position and market new services?

Stimulus Presenters:
Matteo Gatta, Group Strategy Director, Belgacom: Playing to operator strengths: segmentation and distribution

David King, CTO, Logica CMG: New opportunities from Intuitive Messaging

What will successful (& unsuccessful) content & advertising business models look like? 

  • How can operators best make money from content & advertising?
  • What are the characteristics of a business model that is attractive to investors?
  • How strong are existing business models from operators?

Stimulus Presenters:
Judy Gibbons, Venture Partner, Accel Partners

Patrick Parodi, Chairman, Mobile Entertainment Forum (Results from the MEF’s Advertising Funded Mobile Entertainment Study)

The Context for developing 'Connectivity' strategies

  • What is the vision for 'Personal Broadband'?
  • How does the 'Broadband Incentive Problem' impact the value chain?
  • What needs to change to fix current business models?
  • What can we learn and apply from Korea?
  • Is the value in the Core or on the Edge?

Stimulus Presenter: John Watlington, Director, France Telecom R&D; MIT Communications Futures Programme

Dr John Waclawsky,
Chief Software Architect, Motorola, Editor Network Working Group, WiMAX Forum


10:30 10:30 10:30
Interactive Debate (supported by Collaborative Technology) Interactive Debate (supported by Collaborative Technology) Interactive Debate (supported by Collaborative Technology)
11:15 11:15 11:15

COFFEE

11:45 11:45 11:45

How to co-exist with disruptive new entrants?

  • What are the strengths of operators compared to Internet players?
  • What are the weaknesses of Internet players?
  • Who else is disrupting the market, supply or demand side?
  • What opportunities are there for collaboration or co-opetition?

Stimulus Presenters:
Alan Duric, Co-founder & CTO, Telio: How we disrupted the Nordic market

David Beckemeyer, CEO, PhoneGnome (founder and former CTO, Earthlink):
Returning control to the user

Maggie Warbrick, CEO, PacketMobile

What strategic position could/should the Operator play in the advertising value chain?

  • How can operators add value to the content & advertising communities and to consumers?
  • Where are the biggest opportunity areas?
  • What are the practical steps operators should be taking to realise opportunities?

Stimulus Presenters:
John Riordan, Project Leader, New Product Developments, Swisscom Innovations, Swisscom

Rory Sutherland, Vice Chairman & Creative Director, OgilvyOne Worldwide

How to co-exist with disruptive new entrants?

  • When and how will WiMAX really impact the industry?
  • What are the lessons from Hotspot deployments to date?
  • How fast will 'MuniNets' and alternative fibre networks grow?

Colby Goff, SVP Network Strategy & Business Development, Boingo Wireless

Herman Wagter, Managing Director, Amsterdam FTTH

Anton Visser, CTO, Close the Gap

Malcolm Matson, President, The OPLAN Foundation: The role of Open Public Local Access Networks in stimulating economic growth

12:15 12:15 12:15
Interactive Debate (supported by Collaborative Technology) Interactive Debate (supported by Collaborative Technology) Interactive Debate (supported by Collaborative Technology)
13:00 13:00 13:00
LUNCH
14:15 14:15 14:15

How to apply new approaches to generate significant revenue growth today?

  • What are the operational changes you can make right now?
  • What are the immediate product changes or opportunities?
  • How should you change your partnership structure?
  • How should you resist new entrants?

Stimulus Presenters:
Paul Excell, Director of Operations, BT Group: Making it happen - implementation of next-generation services.

Fredrick Backner, Director Messaging & Enabling Services, TeliaSonera: How we do it - partnering, standards, industry collaboration and avoiding disintermediation

What are the disruptive opportunities and threats for Operators?

  • How could operators re-engineer the content & advertising value chains to deliver value?
  • How might operators be disintermediated?
  • A practical example of a disruptive opportunity
  • P2PTV – what is it and what are the opportunities and threats to operators?
  • What is a viable business model for operators?
  • What are the key telcos’ competencies that can be leveraged?

Stimulus Presenters:
Steve Shine, SVP and General Manager EMEA, Sybase

Richard Marshall, CEO, ad360

Falk Wöhler-Moorhoff, Senior Consultant, Business Innovation, Detecon

How to apply new approaches to generate significant revenue growth today?

  • What are the new approaches for Wholesale business growth?
  • What are the new approaches for exploiting content?

Stimulus Presenter:
Stuart Collingwood, VP Europe, Slingmedia

15:00 15:00 15:00
Interactive Debate (supported by Collaborative Technology) Interactive Debate (supported by Collaborative Technology) Interactive Debate (supported by Collaborative Technology)
15:30 15:30 15:30
Learnings and Industry Actions Learnings and Industry Actions Learnings and Industry Actions
16:00 16:00 16:00

TEA

16:30

Plenary Panel discussion:
Summary - Best opportunities for sustainable industry growth.

17:30

CLOSE

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