

NEW! Scorecard for Managing in an IP World - Unveiled at the event
“92% of telco practitioners say that ‘re-thinking the strategic role of the operator in a world of IP-based convergence’ is a key priority.” Telco 2.0™ Market Study, May 2006.
Overview
IP is changing the game. The lines between industries are blurring and everyone is after the same consumers. The vertically integrated business model in under attack from all sides: tougher regulation, new technology (most notably VoIP and open spectrum), disintermediatory new entrants, and advancing customer expectations. This is causing disruption in the telco industry - for operators, their suppliers and partners. The key question is: How do we make money in this new world?
Part of a new industry initiative, and based on an exhaustive programme of research and analysis, the Telco 2.0™ Industry Brainstorm focuses on the following burning issues:
- How to clarify the opportunities and threats to profitability across the value chain (from the point of view of traditional Operators, VNOs/Disruptors, ISPs, Media players, IT and Device Manufacturers).
- How to make money from:
- Voice & Messaging 2.0 – Telephony/SMS meet Skype/Yahoo
- Advertising-funded Content - Exploiting customer data and attention
- Broadband Connectivity - New ways of funding and pricing access
Why it’s different
Our ‘Mindshare’ format and process is very different from normal conferences:
- Industry Brainstorm stimulated by senior industry speakers
- Group interactivity using collaborative technology integrated with panel discussions
- Short, pre-screen presentations
- Expert facilitation by senior consultants/analysts
- Laser-targeted individual participant invitation process
- Interactive breakout groups to get to the bottom of key issues
- Original market research conducted before the event
- Dedicated blog support (www.telco2.net/blog)
Topics Covered
Day One (Plenary): Opportunities and threats to profitability
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“I thought the status quo would last another 2-3 years!”
Didier Lombard, CEO, France Telecom, April 2006“The market has low confidence in ‘converged’ or triple/quad-play providing high returns.” Daiwa Securities, May 06
“The storage capacity of the average mobile phone will be 1.6 Gb by 2010. What does that do to streaming media business models?”
“There is no profit (for telcos) in IPTV” Forrester Research, 3GSM, April 06
- How can traditional operators grow?
- How can Virtual Network Operators compete?
- How to cooperate effectively with Internet Players?
- Content, Community, Communications: Where’s the money?
- How to Diversify - into Advertising, Payments, SI?
- What is the real impact of Wifi/WiMax/MuniNets on telcos?
- ‘The Future’s Bright’ or ‘Telepocalypse’?
Day Two (Interactive Breakouts) How to make money from…
- Voice & Messaging 2.0
Telephony and SMS meet Skype and Yahoo - Advertising-funded Content
Exploiting customer data and attention - Broadband Connectivity
New ways of funding and pricing access
Research input
The Telco 2.0™ Industry Brainstorm builds on a major research programme carried out by STL between January and April 2006:
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"You guys are doing a great job of stripping away the marketing fluff out there and providing an honest look at the state of the market".
"[Your event] was a very intensive day, really worth it...I got more interesting information and interactions than in a whole week of a traditional conference."
"I really liked your 'Mindshare' collaborative technology and the very frank discussion you facilitated."
- 20 depth interviews with Operators
- 20 depth interviews with Vendors
- Review of 30 industry white papers
- Synthesis of 20 market forecasts
- Review of 50 conference presentations
- Review of 15 key blogs
- Analysis of 50 announcements & press releases
- Review of 50 exhibitors at 3GSM
- Converged Services Workshop
NOTE: This has been turned into a major report called ‘Telco 2.0™’
Presenters/Panelists
Specially invited senior execs from leading organisations across the value chain. Current speaker list here.